Premium members can now upload 5 photos per day again. Due to frequent feedback about the "too low" daily upload limit and a decline in new premium memberships compared to new members overall, there was only one logical step. The upload limit had to be increased again if we want to continue growing while improving the ratio of comments to photos. Here’s the logic: More comments require more free members. The more premium members we have, the more advertising we can run to attract new free members. The more new free members we get, the better the ratio of potential commenters to uploaded photos becomes. Since premium revenue funds advertising for new members, we need to maintain an optimal balance between premium and free members. If we have too few premium members, we can’t run ads, which means fewer potential commenters join and growth stalls. With more premium members, we can advertise more to attract free members, resulting in more comments. It’s all interconnected.
